SerCompetitivos: Ideas y Temas que compartimos
Sobre temas de competetividad empresarial, emprendeduría, turismo, web 2.0, formación y gestión del conocimiento
“Si tienes nueve horas para talar un árbol, emplea siete en afilar el hacha.” —Abraham Lincoln
Entre otros motivos, muchas presentaciones no terminan de funcionar porque no nos tomamos el ti…
But companies are now left trying to make sense of which ones they should be paying attention to, what they need to be doing in these channels to gain a competitive advantage, and how it all ties into their overall content marketing strategy.
On today’s rapidly shifting web, it’s essential that companies start to take a more holistic approach to content marketing and connect more effectively with their various stakeholders across a number of web and social channels. This “pressure to extend” has created a new strategic online content life cycle that is imperative when competing on today’s unpredictable social web — especially in light of recent changes in Google search algorithms and how they might affect established SEO strategies.
Read more: http://bit.ly/J69H56
See on Scoop.it - Apps, Softwares y Web 2.0
Facebook has nearly a billion users and an impending IPO that’s the toast of the financial world. But the service itself can’t compare to the cleaner and more intuitive Google+.
We know that Google uses hundreds of ranking factors to determine where it places web pages in its index. We also know that social media sites are becoming increasingly influential on search placements.
Charles Duncombe explored the topic on this blog a few days ago, focusing mainly on volume-based signals.
So, what kind of social signals might it take notice of on Twitter?
Read More Here: http://econsultancy.com/uk/blog/9935-12-social-signals-from-twitter-that-could-influence-search-rankings
See on Scoop.it - Social Media Marketing & Branding
There are different approaches to using social media for business, but what most have in common is their emphasis on the quality of “content.” More and more often you hear the phrase “content is king.” The underlying truth is that if you get your…
See on Scoop.it - Social Media Marketing & Branding
This is our monthly series were we share useful brand and business tips articles all from the previous month.
See on Scoop.it - Social Media Marketing & Branding
Top model Gisele Bündchen, SPFW (Photo credit: Wikipedia) Celebrity: A known brand. A popular face. The embodiment of the phrase personal branding.
See on Scoop.it - Social Media Marketing & Branding
The Importance of Branding http://t.co/5AZXe3gd #MagneticBrand…
See on Scoop.it - Social Media Marketing & Branding
What better way to reach a million of people every day with such minimal costs, right? And this is where social media marketing has developed its strategies.
Intelligence Market Research. Una nueva forma de opinar sobre ideas y tendencias que conlleva la gestión del conocimiento a través de la investigación estratégica de mercados, la comunicación y el branding. @alvarezval #marketresearch
See on Scoop.it - Knowledge Management & Innovation
Nanotecnología: ¿qué es, para qué sirve y cuál es el negocio?
See on Scoop.it - Knowledge Management & Innovation
De innovar se habla con frecuencia como un valor dentro de las empresas. Sin embargo, debemos reflexionar acerca de este concepto para evitar que vaya perdiendo significado práctico y termine convertido en un simple lema publicitario o un cliché.
See on Scoop.it - Knowledge Management & Innovation
La necesidad de constante renovación e innovación son obligatorias en el entorno empresarial de hoy.
See on Scoop.it - Economic Sectors and Business Clusters
John Maynard Keynes (Cambridge, 1883 – Londres, 1946), no había terminado ninguna de las carreras que empezó. Después de haber sido un alumno mediocre en Eton, se inscribió en el King´s College donde estudió …
See on Scoop.it - Economic Sectors and Business Clusters
Definición de balanza por cuenta corriente. Aunque a menudo los términos se confunden, la balanza por cuenta corriente y la balanza comercial no son.
